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What Does Integration Offer?


Each integration will push to the respective platform information on personas and gender. Three attributes are created and attached to the user: 1. **PS_Gender** - 'M' = Male, 'F' = Female, 'U' = Unknown 2. **PS_Personas** - A list of personas by name. This is mainly useful when visually inspecting users or for adding to reports. 3. **PS_PersonaIds** - A list of personas by ID. This is useful when wanting to include the user in a query by persona or for targeting push notifications to persona groups. You can get a list of valid persona ids [here](https://api.pushspring.com/v1/personas).