{"__v":0,"_id":"55f1bd253936d52d00fb3cd6","category":{"__v":6,"_id":"55f1971cfd98c42300acc605","pages":["55f1bd253936d52d00fb3cd6","55f1bd3d7dccfc0d00986b7f","55f1bd79229b772300779a51","55f1bdb639e3e8190068b311","55f1bddc3936d52d00fb3cd8","565e7960ea462517009725f3"],"project":"55de06fa57f7b20d0097636b","version":"55de06fa57f7b20d0097636e","sync":{"url":"","isSync":false},"reference":false,"createdAt":"2015-09-10T14:43:40.963Z","from_sync":false,"order":4,"slug":"third-party-integrations","title":"Third Party Integrations"},"parentDoc":null,"project":"55de06fa57f7b20d0097636b","user":"55de06e19db51a0d0064947d","version":{"__v":10,"_id":"55de06fa57f7b20d0097636e","project":"55de06fa57f7b20d0097636b","createdAt":"2015-08-26T18:35:38.642Z","releaseDate":"2015-08-26T18:35:38.642Z","categories":["55de06fb57f7b20d0097636f","55f1962e3936d52d00fb3c8f","55f1970339e3e8190068b2b8","55f1970d229b772300779a1f","55f1971cfd98c42300acc605","55f1d5c7fd98c42300acc69f","563cbfe4260dde0d00c5e9d4","5644cf437f1fff210078e690","57dc1bbd3ed3450e00dc9ea7","58a600a2243dd30f00fd8773"],"is_deprecated":false,"is_hidden":false,"is_beta":false,"is_stable":true,"codename":"","version_clean":"1.0.0","version":"1.0"},"updates":[],"next":{"pages":[],"description":""},"createdAt":"2015-09-10T17:25:57.391Z","link_external":false,"link_url":"","githubsync":"","sync_unique":"","hidden":false,"api":{"results":{"codes":[]},"settings":"","auth":"required","params":[],"url":""},"isReference":false,"order":1,"body":"Each integration will push to the respective platform information on personas and gender.  Three attributes are created\nand attached to the user:\n \n1. **PS_Gender** - 'M' = Male, 'F' = Female, 'U' = Unknown\n\n2. **PS_Personas** - A list of personas by name.  This is mainly useful when visually inspecting users or for adding to reports.\n\n3. **PS_PersonaIds** - A list of personas by ID.  This is useful when wanting to include the user in a query by persona or\nfor targeting push notifications to persona groups.  You can get a list of valid persona ids [here](https://api.pushspring.com/v1/personas).","excerpt":"","slug":"what-does-integration-offer","type":"basic","title":"What Does Integration Offer?"}

What Does Integration Offer?


Each integration will push to the respective platform information on personas and gender. Three attributes are created and attached to the user: 1. **PS_Gender** - 'M' = Male, 'F' = Female, 'U' = Unknown 2. **PS_Personas** - A list of personas by name. This is mainly useful when visually inspecting users or for adding to reports. 3. **PS_PersonaIds** - A list of personas by ID. This is useful when wanting to include the user in a query by persona or for targeting push notifications to persona groups. You can get a list of valid persona ids [here](https://api.pushspring.com/v1/personas).